SAP Sapphire | Orlando, Florida
May 11–13, 2026
See the Signals
Others Miss
In a world where supply chains are always in motion, the advantage isn’t more data — it’s knowing what actually matters. See how Bristlecone turns AI-powered SAP solutions into better supply chain decisions.
Join us at SAP Sapphire Orlando (May 11–13) for live demos, customer sessions, and a first look at what’s next.
Featured Session
Fueling the Future: Monster Energy’s Global Supply Chain Transformation
Tuesday, May 12 | 11:30 AM | Theater 22
What does it take to modernize supply chain strategy and operations at global scale? Get an inside look at how Monster Energy is driving a global greenfield transformation, replacing fragmented systems with integrated SAP platforms and processes while accelerating adoption across regions and functions — unlocking new levels of visibility and efficiency.
Win Bose Headphones
Not all noise is worth listening to.
Tune out the noise.
Tune into what matters most.
Stop by Booth #356 to Enter
Sunset Awakening
at Discovery Cove
Experience an island-inspired evening — minutes from the conference, yet worlds away.
Thrive on Change
The Industry’s Largest Pure-Play Supply Chain Services Provider
Change isn’t the challenge. What you do with it is. Bristlecone brings a consulting-led, end-to-end approach to supply chain transformation — helping organizations navigate disruption, adapt faster, and turn complexity into clarity across their SAP landscape.
Supply chain-first,
not technology-first
From advisory to implementation to continuous improvement
Built for complex, global operations in a constantly changing world
MORE THAN A CONFERENCE
Don’t Just Attend Sapphire —
Experience It
We’re bringing our work to life with customers, use cases, and outcomes you can see in action. Here’s a glimpse of what you’ll experience at Booth #356:
Hear It from the Source
Customer-led sessions from companies like Illumina — sharing their supply chain transformation journey.
See AI in Action
Live demos showing how AI improves forecasting, planning, and execution — delivering better outcomes.
Explore It in Practice
Real-world supply chain scenarios and how leading organizations are turning strategy into execution.
See What’s Next
An early look at Bristlecone’s next chapter — and what it means for your supply chain transformation journey.
Fueling the Future: Monster’s Global Supply Chain Transformation
Mohan Chittim, VP Digital Transformation, Monster Energy
Tuesday | 11:30 AM | Theater 22
AI-Enabled Supply Chain Planning at Illumina
Leon Trevett, Senior Director, Global Integrated Planning, Illumina
Wednesday | 11:30 AM
Transform Logistics with SAP and AI
Derek Albrecht, Senior Manager, Global Logistics, Illumina
Wednesday | 2:30 PM
What to See. When to Show Up.
PLAN YOUR TIME WITH BRISTLECONE
Your guide to key sessions, live experiences, and can’t-miss moments.
LIVE BOOTH PROGRAMMING
Join us throughout the day for live sessions featuring demos, deep dives, and customer conversations.
What’s really driving your inventory decisions?
Who set the parameters behind your safety stock, reorder points, and planning logic — and are they still right? Our AI-powered diagnostics uncover the why behind inefficiencies, helping you identify what’s working, what’s not, and where to act.
Monday, May 11 | 4:00–4:15 PM | Booth #356
How much do you trust your shipment ETAs?
When delays happen, are you seeing them early — or reacting too late? Our AI enhances multimodal visibility with more accurate ETAs, combining historical patterns with real-time conditions. When accuracy matters, choose Trace.ai.
Tuesday, May 12 | 10:30–10:45 AM | Booth #356
Are your demand forecasts missing critical signals?
Capture key market signals to improve forecast accuracy and stay ahead of demand shifts. Our AI enables demand sensing with broader data inputs — strengthening demand forecasts and improving accuracy by 30%+, even as conditions change.
Wednesday, May 13 | 10:30–10:45 AM | Booth #356
OUR CUSTOMERS, IN THEIR WORDS
Real stories from organizations navigating transformation. Hear what’s working and why.
Roadmap to Resiliency: Vinod Nagarahalli shares how Illumina, a leader in genomics, transformed from siloed processes to real-time insights — improving service levels, forecast accuracy, and agility.
Monday, May 11 | 2:30 PM | Booth #356
Connected Planning: Jerry Wang shares how CommScope, a network infrastructure provider, standardized planning across business units in six months — enabling more consistent, executable plans at scale.
Wednesday, May 13 | 2:00 PM | Booth #356
Experience Bristlecone
Supply chains are always in motion. Clarity is what turns disruption into advantage.
At our booth, you’ll see how to:
- Cut through noise to focus on what actually matters
- Gain visibility across planning, logistics, and operations
- Turn insight into faster, more confident decisions
Unlike traditional system integrators, we start with supply chain outcomes — then bring the right SAP capabilities to deliver them.
BUILT FOR SAP. PROVEN IN SUPPLY CHAIN.
- 25+ years as an SAP partner
- Deep expertise across S/4HANA, SAP BTP, and AI-enabled capabilities
- Built for complex, global supply chain environments
- Trusted by Global 2000 organizations
How We Help You Act on What You See
Seeing the right signals is only the start. Acting on them, across your SAP landscape, is where value is created. Our consulting-led approach connects supply chain strategy with SAP execution — so transformation delivers measurable results, not just system upgrades.
Connected Planning and Execution
Turn insight into coordinated action across your supply chain.
- Align demand, supply, and inventory with integrated planning
- Drive decisions across logistics, procurement, and operations
Clean-Core S/4HANA, Built to Scale
Modernize your ERP without adding complexity.
- Keep your core clean, extensible, and aligned with SAP’s roadmap
- Accelerate transformation with S/4NOW™ from assessment through sustainment
Continuous Value with SAP Studio
Sustain momentum long after go-live.
- Integrated lifecycle across strategy, implementation, and AMS
- AI First and Suite First approaches embedded across design, build, and support
BEYOND THE SHOW FLOOR
There’s more to Sapphire.
Tuesday, May 12 | 7:00–10:00 PM
Sunset Awakening at Discovery Cove
As daylight fades, the cove awakens.
Step beyond the conference into a tropical evening along a private lagoon at Discovery Cove — where the pace shifts and the night unfolds in unexpected ways.
- Leis set the evening in motion
- Live island rhythms fill the air
- Firelight flickers along the water’s edge
- Dancers emerge as the energy builds
- Explore and enjoy an island-inspired dinner
This isn’t just an event — it’s an experience.
Monday, May 11 | 6:00–9:00 PM
SCM Welcome Reception
Join us at The Hampton Social to kick off Sapphire with peers across the supply chain community.
Wednesday, May 13 | 8:00–9:00 AM
Life Sciences Breakfast Meetup
Start your day with conversation and connection among life sciences leaders navigating today’s supply chain challenges.
Request your invitation: events@bristlecone.com
BE THE FIRST TO SEE WHAT’S NEXT
Something New is Taking Shape
- Be among the first to experience the next chapter of Bristlecone — revealed at Sapphire.
- A new look. A sharper focus. And a stronger signal in a crowded market.
- See it first at Sapphire — Booth #356.
Sapphire is full of noise.
Don’t Miss What Matters
We’ll help you focus on what matters — and what works.
- Book a one-on-one meeting
- See real solutions and use cases in action at our booth
- Plan your time around what’s worth it
- Request your invitation to exclusive events
Leave with more than ideas — walk away with a plan.
